Edge
“Smart Application to Simplify Your Daily Life”
Application that facilitates tenants and users of the Silom Edge building.
Brief
Silom Edge, a new mixed-use building in the heart of Bangkok’s business district, targeted young generation tenants and Start-Up entrepreneurs. Edge app is aimed to facilitate the use of smart buildings and also collect the user behavior data to enhance future services and business opportunities.
In addition, the new app will strengthen brand image, and differentiate Silom Edge from other buildings
Solution
Simplicity, intuition, and personalization are the core design concept of Edge as a daily used app. The app is focused to facilitate the following users.
For Office Employee
“Create seamless, fast & easy experience through the APP”
Scan to Enter
Users can simply scan the app QR code to enter the office zone, making it more convenient, and solving the user’s pain point of forgetting the employee card.
For Office Employee
“Create seamless, fast & easy experience through the APP”
Recommended Services
As user enter the office zone, Edge recommends services that is relevant to the time of the day. Users make ultimate use of what building provides.
For Office Employee
“Create seamless, fast & easy experience through the APP”
Event Notification
Users receive notifications of new events, so they don’t miss out any activities, and various promotions from retails. The app bridge Silom Edge community together.
For Office Employee
“Create seamless, fast & easy experience through the APP”
Parking lots Availability
Edge’s parking lots function makes it easier for users to check the parking availability in advance, so they can decide the best transportation choice. The app aims to solve city dwellers’ pain point of parking limitation and transportation dilemma.
For Office Admin
“Create paperless & contactless experience for tenants”
Office Access Management
Edge is an all-in-one app to approve, cancel, and manage access rights to the office. Office Admin can also check the entry records of all employees. The app disrupts the previously complicated paperwork process.
For Office Admin
“Create paperless & contactless experience for tenants”
Guest Invitation
Office guests will get unique links to QR invitations. The hassle-free experience saves guests from a long queue of ID card exchanges.
For Retail Manager
“Sustainability & revenue generation for tenants”
Overtime Facility Usage Request
On some occasions such as store renovation, special sales events, etc., which acquire a retail manager to request OT Facility usage, they can request via Edge. The new process is flexible, making it easier to manage the OT to fit the schedule.
For Retail
“Sustainability & revenue generation for tenants”
Customer Relationship Management
Edge is a CRM channel through which retails can offer promotions to help build awareness and boost sales.
Download the Edge App